Contact Center SMS Broadcasting

Creating a core feature in the CCaSS space, allowing contact centers to efficiently send broadcast updates in their campaigns.

Date
January, 2025
Category
Enterprise Web and Mobile App
Platform
Desktop and Mobile

Overview

CloudCall lacked a simple, efficient SMS broadcasting feature for sales teams and support reps who needed to reach multiple customers at once. The goal was to design a seamless messaging experience that enabled users to send bulk SMS messages, track responses, and manage conversations all within the platform.

The feature was designed to send bulk SMS messages, track responses, and analyze engagement. The goal was to create a multi-platform experience that allowed users to send, manage, and analyze SMS campaigns.

Key Goals

  • Enable bulk SMS messaging with flexible recipient selection.
  • Provide multi-view analytics for tracking performance.
  • Optimize for mobile usability, ensuring on-the-go management.

Impact

  • 42% increase in mobile engagement within 3 months.
  • 30% reduction in message creation time with templates & CRM integration.
  • 50% faster resolution of deliver errors with real-time status tracking.

Please reach out to me if you'd like to learn more about this project.

Please reach out to me if you'd like to learn more about this project.